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M同relevant detailsfora particular prodet avalable fromnm They askedmparticipants toea fivetar review thatouldersdader urth produtwhile they asked others to write a five-star review that simply deseribed the produet'spositive features.The findings showed that althou the reverelloivtheir language,the data showed that reviewers used more emotional language when theywere trying to persuade readers to buy a product compared with when they were writing afive-star review without intending to persuade.Importantly,the shift toward moreemotional language appeared to be automatic rather than deliberative.The tendency to use more emotional language emerged even when participants wereattempting to persuade a group of "rational"thinkers."Past research indicates thatemotional appeals can backfire when an audience prefers unemotional appeals,"theresearchers say."Our findings indicate that there is such a strong enough connectionbetween persuasion and emotion in people's minds that they continue to use emotion even inthe face of an audience where that approac can have an unintended result."An interesting avenue for future researeh,the researchers say,is to investigate whetherthe association transfers across various contexts."For instance,would people use lessemotion if they were in a boardroom meeting or if they were writing a formal letter ofrecommendation?"the researchers wonder.32.What is the study mainly about?A.The influence of positive words.B.The connection between emotion and persuasionC.The significance of understanding persuasion.D.The power of emotional language.33.What did the online study find in paragraph 3?A.More positive language was used for persuasion.B.Emotional language was naturally used to persuade readersCLess emotional language was used to persuade readers.34.What does the underlined word "backfire"mean in paragraph 4?D.Both of the reviews were objective in their language.B.Produce the desired result.A.Damage the reputation.D.Have the opposite effect.C.Attract more attention.35.What does the last paragraph indicate?A.More research will be carried out in a boardroom meeting.B.The researchers are not satisfied with the current avenue.C.Future research will be done in various contexts.D.A formal letter of recommendation should use less emotion.英语试题第7页（共12页）